1- Camera Analytics - API Technical Overview
The InReality API User Guide is available in an online application. It is available to all customers who have purchased the Camera Analytics package.
The ‘Camera Analytics - API User Guide’ Overview provides a technical overview of the interface.
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2- API Overview
InReality offers an extensive data extraction API (Application Programming Interface) for our customers and partners to access their venue metrics from InReality’s platform to integrate into your own Business Intelligence (BI) platform or Visualization tools.
Our API calls are RESTful API and JSON objects as the data input and output formats. JSON is a lightweight data-interchange format. Our platform uses the RESTful rules by using GET, POST, PUT, DELETE for data exchange. The API requests require HTTPS connections and API Key authentication.
2.1- Types of Data
Aggregated Data is grouped on a daily basis. This means that if a Unique ID is seen multiple times, the sum of their dwell times (for Presence or Demographics) is presented in a single event record.
Non-Aggregated Data is not grouped/aggregated at all. This means that if a Unique ID is seen multiple times, each unique event will be shown as a new record but will retain the same Unique ID.
3- Authentication
In this API version, we use an API Key as the authentication method which makes our APIs very easy to access. You can obtain your API key in the account settings page of our V3 platform.

3.1- API Key
You must add the api_key query parameter in order to use the APIs listed in this document.
Example usage: https://api.inreality.com/v3.1/stores?api_key=your-api-key

4- Aggregated Data
Return correlated data in csv format. You should specify the type of data that you want to retrieve.
Example usage: https://api.inreality.com/v3.1/data/correlated/type/csv?api_key=your-api-key
Aggregated Data Menu

4.1- Awareness - Demographics Aggregated Data
Example usage:
https://api.inreality.com/v3.1/data/correlated/demographics/csv?api_key=your-api-key
4.2- Audience - Traffic Aggregated Data
Example usage:
https://api.inreality.com/v3.1/data/correlated/traffic/csv?api_key=your-api-key
4.3- Audience - Presence Aggregated Data
Example usage:
https://api.inreality.com/v3.1/data/correlated/presence/csv?api_key=your-api-key
4.4- Engagement - Door Open Aggregated Data
Example usage:
https://api.inreality.com/v3.1/data/correlated/door_open/csv?api_key=your-api-key
4.5- Engagement - NFC Product Interaction Aggregated Data
Example usage:
https://api.inreality.com/v3.1/data/correlated/product_interaction_nfc/csv?api_key=your-api-key
4.6- Awareness - Repeat Visitor Aggregated Data
Example usage:
https://api.inreality.com/v3.1/data/correlated/repeat_visitor/csv?api_key=your-api-key
5- Areas of Interest
Areas of Interest Menu

Base URL: https://api.inreality.com/v3.1/aois
5.1- Query List of AOIs
Return list of areas of interest.
Example usage: https://api.inreality.com/v3.1/aois?api_key=your-api-key
5.2- Query Details of an AOI
Return a single area of interest by specifying the id in URL.
Example usage: https://api.inreality.com/v3.1/aois/5cf78dfcca633f17f398c1f3?api_key=your-api-key
6- Venues
Venues Menu

Base URL: https://api.inreality.com/v3.1/stores
6.1- Query List of Venues
Return list of venues.
Example usage: https://api.inreality.com/v3.1/stores?api_key=your-api-key
6.2- Query Details of a Venue
Return a single venue by specifying the id in the URL.
Example usage: https://api.inreality.com/v3.1/stores/5cf78dfcca633f17f398c1f3?api_key=your-api-key
7- Controllers
Controllers Menu
Base URL: https://api.inreality.com/v3.1/controllers
7.1- Query Details of a Controller
Return a single master/sensor controller by specifying the id in URL. The cloud id to be retrieved from the Store API.
Example usage:
https://api.inreality.com/v3.1/controllers/5cf78dfcca633f17f398c1f3?api_key=your-api-key
8- User Defined Formulas
User Defined Formulas Menu

Base URL: https://api.inreality.com/v3.1/formulas
8.1- Query List of Formulas
Return list of User Defined Formulas.
Example usage: https://api.inreality.com/v3.1/formulas?api_key=your-api-key
8.2- Get User Defined Formula Data
Return User Defined Formula data in csv format by specifying the formula-id in URL.
Example usage: https://api.inreality.com/v3.1/data/formula/formula-id/csv?api_key=your-api-key
9- External Data

Base URL: https://api.inreality.com/v3.1/data/thirdParty
9.1- Upload External Data
Customers can upload external data to the InReality cloud via the API. POS is the only type we support in this version.
Example usage:

10- Rules

Base URL: https://api.inreality.com/v3.1/rules
10.1- Query List of Rules
Return list of rules.
Example usage: https://api.inreality.com/v3.1/rules?api_key=your-api-key